Article spinning, aka content spinning, is where you take a piece of content and rewrite it to create many “new” pieces of content.
Article spinners rarely use spun content on their blogs. Instead, they use it to create lots of “unique” guest posts to publish on multiple sites and build backlinks quickly and easily.
Article spinning is bad for SEO because:
It rarely results in an engaging article to read. Spun content often sounds unnatural and weird, so only low-quality sites are likely to publish spun guest posts.
It results in low-quality backlinks. Because only low-quality sites tend to publish spun articles, the links you get from spun guest posts rarely have much SEO value.
What should you do instead?
Use the perspective technique to create unique variations of a guest post from different perspectives.
For example, let’s say you write a guest post entitled “The future of link building.”
You could easily change the perspective of that post to create multiple unique and valuable guest posts:
Dividing the workload like this whatsapp number list allows both the vendor and the affiliate to focus on their strengths. The improvements are similar on desktop and mobile. Most of the focus in 2021 was on mobile results.
Is this more work than article spinning? Of course. But it’s way less work than writing guest posts on entirely unrelated topics because you already did most of the research and hard work for the original post.
Even better, changing the perspective helps you to get backlinks from a wider variety of websites.
Think about it: “The future of link building for startups” is hardly going to appeal to a blog for SMEs, but a post about “the future of link building for small businesses” will.
You can also approach the same topic from opposite angles. For example, say you wrote a post about “X Benefits Of Link Building For Startups.” You could flip the script and write a guest post for another site titled “X Link Building Mistakes Startups Make.”